Pre School Market
Analysis of the preschool market
The preschool industrycomprises of easy education (Pre-School) and also day care service for infants and children. These are established for caring of preschool children and also for older children when school is not in session like those of summer or even after school hours. The concept of preschool is managed as a basic segment of Indian education market. Preschool education is well organized and structured program for the toddlers, particularly in the age group of 1 to 5 years. This is considered to be a mandatory part of education before the kids are taken to the primary schools. For that reason, this is considered to be a mandatory preschool associated with teaching kids the primary level of learning and living.
Importance to count
Specifically, at the age of 1 to 5 years, kids accept what they are shown. For that reason, the preschools have been making a simple and straight way of learning to action. On the other way, it is seen that parents who both are earning for living makes it a compulsory part to leave their kids at the preschool to help their child get a complete preliminary learning. The preschool market today covers a maximum of the limit with a growth of 15 to 25 % in the education market. This is because of the concern of the parents towards their kids to achieve a better learning for future.
At these schools, the kids are provided with a good environment to mix with other kids, a proper child care and the preliminary learning which matters the most for a proper brain development. If we look through what specifies the preschool market offers the kids which are the vital part of their development. Then there will be a lot of stuffs into account. These are likely to be: -
- • The initiation of preliminary learning with toys and crafts.
- • Rhymes and songs for kids which help them to increase their brain power.
- • Good nutritious foods and a perfect diet which is a basic requirement for their growth.
- • Teaching them with value education that is required for them in their daily life.
With the growing trends of preschool, there are many like euro kids, kidzee, Icon International School, apple eye school and many locally based preschools which are helping kids to make them organized in a better way. They are a major and prospective part of the growing education market and that makes the preschool market achieve a priority as per analysis.
CRISIL Research estimates that the preschool market will grow at a CAGR of 20% to reach “USD165 Billion in 2017 to 2018” from USD 80 Billion in 2013-14. With growing awareness in tier II and tier III cities, the penetration rate for the pre-school segment in expected to rise by 27.33% by 2018.